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See plans on the main pageRejection help
A rejection is not a verdict on Emergent or on you. Reviewers reject for a small set of concrete reasons, and nearly all of them are fixable in an afternoon. This page walks you through the triage, the fixes that apply to Emergent apps, and the reply that gets the review moving again.
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Ten minutes of triage save days of guessing.
Apple names the guideline (for example 4.2, 2.1, 5.1.1) in Resolution Center; Google names the policy (for example Minimum functionality, User Data) in the Policy status page. The number tells you whether the fix is in your web app, in the WebViewGold settings or in the store listing.
Most rejections of Emergent apps fall into five buckets: not app-like enough (4.2 / minimum functionality), something did not load (2.1 / broken functionality), privacy paperwork (5.1.1 / Data safety, account deletion), login rules (4.8 Sign in with Apple, blocked Google login) and payments (3.1.1 / Play Billing).
Open the Emergent app in airplane mode, on an iPad, with a fresh account, with the demo login you gave them. Run the free readiness check on your URL. Attach screenshots of what they attached.
Change the web app (instant) or the native setting (new build), write a short factual reply naming what changed, and submit the new build. Second reviews are usually faster than the first.
Apple reviews the behavior of the app, not the tool that built it. These are the guidelines behind most rejections of Emergent apps, with the fix for each.
The app must offer more than a repackaged website. Responsive layout, native navigation and at least one native capability (push notifications, offline screen, native sharing, biometric login) make the difference. WebViewGold switches these on with one setting each.
No placeholder content, no dead links, no crashes. If content sits behind a login, provide a demo account in the App Review notes.
A public privacy policy URL is mandatory. Apps that let users create accounts must also let them delete the account inside the app.
If the app uses Google, Facebook or another third-party or social login for the user's account, it must also offer an equivalent login that limits data to name and email, lets users keep their email private and does not track them for advertising. Sign in with Apple is the safe way to meet this. An app that only uses its own email/password login is not affected.
Digital goods and subscriptions sold inside the app must use Apple's In-App Purchase. Physical goods and real-world services can keep Stripe or PayPal.
Screenshots, description and app name must match what the app does. Do not mention other platforms or "beta" in the listing.
Google's review is more automated and more paperwork-driven. The policies below cover most rejections of Emergent apps.
Google rejects apps that only wrap a website without the website owner's permission or that offer no real functionality. Wrapping your own product with added native features is fine.
Every app needs a privacy policy URL and a completed Data safety form that lists what the app and its SDKs collect.
Apps that let users create accounts must offer account deletion inside the app and via a web link you provide in the Play Console.
Personal accounts created after November 2023 must run a closed test with at least 12 testers for 14 continuous days before they can request production access.
New apps must target a recent Android version. WebViewGold updates keep the template current; just build with the latest version.
Digital goods and subscriptions sold in the app generally must use Google Play Billing (WebViewGold supports RevenueCat). Physical goods and services may use other payment methods.

My iOS WebView is finally approved. Thanks!!
Because Emergent apps usually run on React front ends with FastAPI or Node backends and MongoDB, deployed from inside Emergent, with Email/password or Google OAuth generated by the agent, or Supabase/Firebase integrations and Stripe, these are the points we see in support for Emergent rejections.
Paste the rejection text together with this prompt into Emergent; it applies the changes reviewers typically ask for.
The app built from this project was rejected by the app store review. Here is the rejection text: [PASTE REJECTION TEXT]. The app runs inside the WebViewGold native WebView wrapper (iOS and Android). 1. Explain in one paragraph which guideline or policy is cited and what the reviewer saw. 2. Apply every fix that belongs in the web app: responsive layout from 320px, 44px tap targets, safe-area padding on fixed bars, /privacy and /terms pages, a Delete account action with confirmation, friendly error and retry states, no external promotional links or "download our app" banners, no placeholder content, a demo account seeded for reviewers. 3. If the fix is native (push notifications, offline screen, Sign in with Apple provider, in-app purchases via RevenueCat), tell me exactly what to enable in the WebViewGold configuration and what to change in the backend. 4. Draft a short, factual reply to the reviewer that lists what changed.
Short, factual, specific. Reviewers read hundreds of these a day.
Thank you for the review. We have addressed the points raised: 1. [Guideline/policy number]: [what was wrong] → [what changed, where to find it in the app, e.g. Settings → Delete account]. 2. Native functionality: the app provides push notifications for [use case], an offline mode with retry, and [Face ID login / native sharing / QR scanning], none of which are available on the website. 3. Demo account: [email] / [password]. The main features are reachable from the home screen after login. A new build ([version]) with these changes has been uploaded. Please let us know if anything else is needed.
No. Neither store sees or cares about the builder. Rejections are about behavior (app-like UI, native features), completeness, privacy paperwork, login rules and payments. Fix those and the Emergent origin is irrelevant.
As often as needed. Each submission is reviewed again, usually faster than the first one. Repeated identical submissions without changes are the only thing that annoys reviewers.
Both: reply with a short list of what changed (or, politely, what the reviewer missed), then submit the new build. A reply without a new build rarely changes the outcome unless the rejection was a misunderstanding.
Same result, different amount of work on your side. All three come with the approval guarantee and 24/7 human support.
$109 per platform, one-time
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